Medesthetics

JAN-FEB 2019

MedEsthetics—business education for medical practitioners—provides the latest noninvasive cosmetic procedures, treatment trends, product and equipment reviews, legal issues and medical aesthetics industry news.

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MedEsthetics (ISSN 1937-2140 & USPS 024-336), Volume 15, No.1, January/February 2019 is published monthly except in February, June, August and December by Creative Age Communications, Inc., 7628 Densmore Ave., Van Nuys, CA 91406-2042, USA, Phone 818.782.7328, Fax 818.782.7450. Basic annual subscription rates are: $48.00 in the U.S., $65.00 in Canada, and $70.00 in other international countries. Periodicals Postage Paid at Van Nuys, CA and additional mailing offi ces. POSTMASTER: Send all UAA to CFS; NON-POSTAL AND MILITARY FACILITIES: send address corrections to MedEsthetics, P.O. Box 460159, Escondido, CA 92046-0159. COVER: Omar A. Ibrahimi, MD PHOTOGRAPHY: Melani Lust CONTENTS January/February 2019, Volume 15, Number 1 TOOLS & TECHNIQUES 26 Fade Out by Inga Hansen Addressing pigmentation concerns in skin of color 40 Blemish Control Products targeting acne and pigmentation concerns 46 Collagen Builders Antiaging skin care for patients 48 Aesthetic Technologies Aesthetic devices for your practice 56 Redness Relief Rosacea, anti-redness and postprocedure products PRACTICE MANAGEMENT 18 Business Consult by Cheryl Whitman A marketing blueprint for 2019 22 Legal Issues by Alex Thiersch Informed consent requirements 32 Practice by Design by Karen Appold Design and layout considerations for aesthetic practices 42 Social Recruiting by Phillip M. Perry Using social media to recruit job candidates 50 Laser Focused by Echo Montgomery Garrett Omar A. Ibrahimi, MD, and the Connecticut Skin Institute IN EVERY ISSUE 12 Best Practices 14 Introductions 58 News & Events 62 Advertiser Index 50 26 42 32

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