Medesthetics

SEP-OCT 2013

MedEsthetics magazines offers business education and in-depth coverage of the latest noninvasive cosmetic procedures for physicians and practice managers working in the medical aesthetics industry.

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Face-to-face networking is an inexpensive way to materially grow your practice. NETWORKING IS A LOW-BUDGET, high-impact way to grow your practice. It is one of the most effective practicebuilding tools available, because it creates personal bonds that lead to trusted referrals. To be successful, networking efforts must be targeted toward building reciprocal relationships. It is all about how you can help others, as well as how others can help you. 40 SEPTEMBER/OCTOBER 2013 | MedEsthetics Social networking, through sites like Facebook, LinkedIn and Google+, has become essential to aesthetic business growth and practice success. However, nothing can replace the impact of positive, face-to-face human interactions. Following are some strategies you can use to identify valuable networking opportunities and build rapport and trust with new contacts. © ISTOCKPHOTO.COM By Cheryl Whitman

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