MedEsthetics magazines offers business education and in-depth coverage of the latest noninvasive cosmetic procedures for physicians and practice managers working in the medical aesthetics industry.
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BEST PRACTICES The Virtual Makeover Patients and makeup artists can virtually explore makeup options before investing in product or setting the brush to face with Iredale Mineral Cosmetics Jane Iredale Virtual Makeover. The iPad application allows users to create true-to-life makeup applications using the Jane Iredale line of mineral makeup. It is one of the first apps with capabilities to smudge makeup, adjust brush size, and blend and layer different products, and shades. The app is exclusive to iPad tablets. Users can take a photo using the iPad or upload an existing image. When they tap a facial feature on the photo, it brings up a scrollable color wheel showing all available makeup shades and categories for that feature. Commands to undo, redo, clear, start over with a new photo, adjust facial recognition and compare before and after photos are available throughout the process. The "makeup tools" bar allows users to blend makeup with a flocked sponge, smudge and smoke out detailed areas with a smudge brush, and remove makeup mishaps with the Jane Iredale Magic Mitt. Once complete, the "finalize" tab shows users their before and after images side by side, as well as a list of products used. The app is available for free via iTunes. For more information, visit janeiredale.com. New Polidocanol Foam Approved Microdermabrasion remains a popular procedure in both medspa and medical aesthetic facilities. But with a growing variety of devices comes the need for specialized training. To help estheticians understand the nuances behind crystal-free microdermabrasion, Aesthetic VideoSource has released "Microdermabrasion: Crystal-Free Techniques; Diamond Tip and Stainless Steel Tip." The online training video and DVD features Tina Marie Zillmann, former president of the Aesthetics International Association (AIA), as she walks skincare professionals through complete protocols for the two types of crystal-free devices—from client consultation to step-by-step instructions— for treatments on the face, ears, décolleté and shoulders. In the video, Zillman covers indications and contraindications for crystal-free microdermabrasion and discusses the features, settings, types and sizes of tips, filters, and how to operate and sanitize the units. For more information, visit videoshelf.com. Physicians now have a new tool at their disposal to vanish unsightly veins. The United States Food & Drug Administration has approved BTG's Varithena (polidocanol injectable foam) for the treatment of patients with incompetent veins and visible varicosities of the great saphenous vein (GSV) system. Varithena (formerly known as Varisolve PEM) is a pharmaceutical-grade, low-nitrogen, polidocanol foam, indicated for the treatment of incompetent great saphenous veins, accessory saphenous veins and visible varicosities of the great saphenous vein system above and below the knee. The approval was based on two pivotal, placebo-controlled Phase III trials, in which Varithena achieved a clinically meaningful improvement in the symptoms of superficial venous incompetence and the appearance of visible varicosities, and addressed the underlying venous incompetence in the majority of patients treated. Treatment with Varithena is contraindicated in patients with known allergy to polidocanol and those with acute thromboembolic disease. Severe allergic reactions have been reported following administration of liquid polidocanol. Physicians are advised to observe patients for at least 10 minutes following injection and be prepared to treat anaphylaxis appropriately. 14 JANUARY/FEBRUARY 2014 | MedEsthetics ©ISTOCKPHOTO Advanced Crystal-Free Microderm Training