Medesthetics

MAR 2016

MedEsthetics—business education for medical practitioners—provides the latest noninvasive cosmetic procedures, treatment trends, product and equipment reviews, legal issues and medical aesthetics industry news.

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© GETTY IMAGES CELLULITE. THE VERY WORD MAKES WOMEN—AND SOME MEN—CRINGE. It's a condition that affects people of all ages and body types. For decades, treatment options have been numerous and sometimes downright medieval, ranging from machines that vibrate wide canvas belts surrounding the hips and buttocks to electrical muscle stimulators, mechanical massage, and a host of creams, serums and injectables. The problem: Until recently, no treatment modality has offered long-term results. The introduction of minimally invasive systems that promise results of two years or more—including the laser- based Cynosure Cellulaze and Sciton CelluSmooth; and Ulthera's Cellfi na, which does not rely on heat or energy— have spurred renewed interest in cellulite treatment. We asked physicians who have worked with these systems to share their experiences in patient selection, degree of improvement and longevity of results. How to manage expectations and identify the best candidates for minimally invasive and noninvasive cellulite treatment options. By Shelley Moench-Kelly, MBA Smooth Operators

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