MedEsthetics magazines offers business education and in-depth coverage of the latest noninvasive cosmetic procedures for physicians and practice managers working in the medical aesthetics industry.
Issue link: https://medesthetics.epubxp.com/i/468544
EDITORIAL ADVISORY BOARD Mary Lee Amerian, MD Santa Monica Laser and Skin Care Center, Santa Monica, CA Saul R. Berger, MD Medical Director, New Age Aesthetics, Encino, CA Padraic Deighan, MBA, JD, PhD Vail, CO Michael H. Gold, MD Assistant Clinical Professor, Vanderbilt University Medical Center Founder, Gold Skin Care Center, Nashville, TN Bruce Katz, MD Clinical Professor Dermatology, The Mount Sinai School of Medicine Director, Juva Skin & Laser Center, New York Lorrie Klein, MD Assistant Clinical Professor, University of California-Irvine Medical School Founder, LK Dermatology & Laser Center Euro Day Spas, Laguna Niguel, CA Allan Share President, International Medical Spa Association, Minnetonka, MN David H. McDaniel, MD Assistant Professor of Clinical Dermatology and Plastic Surgery, Eastern Virginia Medical School Director, The Institute of Anti-Aging Research, Virginia, Virginia Beach, VA Vic Narurkar, MD Associate Clinical Professor of Dermatology, UC Davis Medical School Chief of Dermatology, California Pacifi c Medical Center, San Francisco Ava Shamban, MD Laser Institute for Dermatology and European Skin Care, Santa Monica, CA Hema Sundaram, MD Director, Dermatology, Cosmetic & Laser Surgery Rockville, MD and Fairfax, VA Wm. Philip Werschler, MD Spokane Dermatology Clinic and Aesthetic Image Medical Spa, Spokane, WA EDITOR'S NOTE 6 MARCH 2015 | Med Esthetics ihansen@creativeage.com • 603.354.3291 During his presentation on laser skin resurfacing at the American Academy of Cosmetic Surgery meeting in January, facial plastic surgeon J. Kevin Duplechain, MD, of Tulane University reminded physicians that, based on the thermal relaxation time of skin, they need to deliver 5mJ of energy in 0.8ms or less to avoid overheating the epidermis. When working with a long-pulse fractional CO 2 laser, which can create a wider wound due to its longer pulse duration, you can still provide an optimal outcome by reducing the treatment density, he noted, before urging physicians to "Learn everything you can about the lasers you own." Skin resurfacing, whether achieved through chemical peeling, ablative lasers or microdermabrasion, is a cornerstone of aesthetic rejuvenation. For "Off With the Old" on page 28, we asked dermatologists and estheticians to share their strategies on how to choose the right skin resurfacing modality for specifi c patient groups and concerns. Scientifi c meetings and industry publications are invaluable tools in helping providers achieve the best outcomes and stay abreast of new advances in aesthetic medicine. This month, more than 20,000 attendees will descend on San Francisco for the annual meeting of the American Academy of Dermatology (AAD). On page 34, we offer a preview of the meeting, including a list of top injectable, laser and practice management sessions for providers who offer noninvasive cosmetic procedures. You'll also have a chance to see some of the new products and devices that will debut at the meeting and learn about special promotions available to attendees. In addition to learning about the latest tools and techniques, in this issue you will fi nd articles that help to support the growth and fi nancial health of your private practice, including "Managing Cash Flow" on page 18 and "Recruitment Strategies" on page 44. While MedEsthetics has historically focused on noninvasive cosmetic procedures, we are expanding our editorial coverage with our new Surgical Aesthetics section, beginning on page 55. Here you will fi nd articles, equipment highlights and cutting edge research in the fi eld of aesthetic surgery. We look forward to seeing many of you at upcoming meetings, including the AAD meeting, the American Society for Laser Medicine & Surgery conference and the American Society for Aesthetic Plastic Surgery meeting in May. If we haven't met you yet, do come by the booth to say "Hello." Learn Everything You Can Inga Hansen Executive Editor/Associate Publisher While MedEsthetics has historically focused on noninvasive cosmetic procedures, we are expanding our editorial coverage.