Medesthetics

MAY-JUN 2013

MedEsthetics magazines offers business education and in-depth coverage of the latest noninvasive cosmetic procedures for physicians and practice managers working in the medical aesthetics industry.

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Success in the MAGIC CITY Oscar Hevia, MD, credits a stellar staff and a personalized, patient-friendly approach with his practice's fast, yet measured, growth. By Tracy Morin Photography by Tom Clark EVER SINCE OSCAR HEVIA, MD, began his clinical rotation in medical school, he fretted that his budding career would consume nearly all of his time and leave little room for a family. Te Cuban-born doctor couldn't imagine being only a part-time husband and father. "I was raised in a very close family environment and had the fortune of having both of my parents devote much of their time to their children," he says. "I wanted to explore a specialty of medicine where my professional time wouldn't conflict with family, and that's why I became interested in dermatology." In addition to providing a more predictable work schedule, dermatology has allowed Dr. Hevia to launch his own practice, Hevia Cosmetic Dermatology in Coral Gables, Florida. Here, he and his wife Ana—the practice administrator— strive to create a welcoming envrionment where staff and patients are treated like extended family. 52 MAY/JUNE 2013 | MedEsthetics

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